Since I usually write about business and different online, and offline, marketing tools, tips, and techniques this blog will be a little different. I am pleased to announce that my wife(yes, full disclosure), Jann Taber, is auditioning for Oprah Winfrey's new television network called OWN. This is an exciting time for Jann as this has been a long time dream of hers to have her own network television show.
I will be blatantly asking for your support by voting for Jann as part of this contest will be based on the public voting for her.
Watch Jann's audition and I believe you will be impressed by her intelligence, depth of knowledge, and her ability to connect with her guests. Although, as her husband and I may come across biased, I think you will find Jann to be approachable and likeable and overall will make a great host.
I want to personally thank you, in advance, for taking the time to watch her audition video and voting for her.
To Your Massive Success!
Tony Estigoy
Marketing
tony(at)rebelpr.com
Tuesday, June 1, 2010
Tuesday, February 9, 2010
Monday, January 11, 2010
Rebel Public Relations Now Offering Online Network Marketing Training
Sacramento, Ca.--Rebel Public Relations(RebelPR) is excited to announce new online marketing for network marketers and work from home entrepreneurs.
"We noticed a large number of people are starting their own business, or would like too, and working from home. However, we also found, that a majority of them are not getting the training they need to be successful", said Tony Estigoy, VP of New Media, "and that is why a lot of home businesses fail".
"In our research,as widely reported in a Google search, we found that 97% of network marketing businesses fail. So we decided to take a look at the number and figure out a way to help more people become successful. We believe we found the answer with an easy duplicatable system that has a proven online track record with top leaders sharing their secrets. This system provides strong online marketing training and support with step by step instructions", said Tony, "it's one of the best systems I have personally used."
Visit http://www.MasterNetworkMarketingNow.com
Rebel PR has 27 years of traditional corporate and political public relations along with 3 years of social media and online marketing. Tony Estigoy has 13 years of network marketing experience and has successfully helped hundreds of entrepreneurs start their own home based businesses.
To Your Massive Success,
Tony Estigoy
VP, New Media
tony[at]rebelpr.com
916.391.8811
"When is your next pay raise? How about tomorrow?"
"We noticed a large number of people are starting their own business, or would like too, and working from home. However, we also found, that a majority of them are not getting the training they need to be successful", said Tony Estigoy, VP of New Media, "and that is why a lot of home businesses fail".
"In our research,as widely reported in a Google search, we found that 97% of network marketing businesses fail. So we decided to take a look at the number and figure out a way to help more people become successful. We believe we found the answer with an easy duplicatable system that has a proven online track record with top leaders sharing their secrets. This system provides strong online marketing training and support with step by step instructions", said Tony, "it's one of the best systems I have personally used."
Visit http://www.MasterNetworkMarketingNow.com
Rebel PR has 27 years of traditional corporate and political public relations along with 3 years of social media and online marketing. Tony Estigoy has 13 years of network marketing experience and has successfully helped hundreds of entrepreneurs start their own home based businesses.
To Your Massive Success,
Tony Estigoy
VP, New Media
tony[at]rebelpr.com
916.391.8811
"When is your next pay raise? How about tomorrow?"
Sunday, November 8, 2009
Tuesday, July 21, 2009
How to Create Your Own Word of Mouth Campaign in 5 Easy Steps
Word of mouth is viral on its own.However, businesses need to think about the marketing aspect of everything they do and this includes "word of mouth" advertising.
Word of mouth is among the very few techniques to infiltrate the no-marketing zones people have built around their lives. Many marketers, including myself, believe that informal, unmediated communication through blogs, social networking sites, or chats in the girls' bathroom is hands down more effective than even the most polished ads.
Word of mouth is a great starting point for an online marketing campaign. Below are 5 easy steps to get you to start your own "word of mouth" campaign:
1. Find people who will talk about your business. Look for bloggers, customers, volunteers, and influencers.
2. Give them a topic to discuss. This could be a new product, great service,, or a new feature.
3. Use the tools that are available to you. Handouts, blogs, online communities, samples.
4. Take part in the conversation. Reply to blog postings, online discussions, and use Twitter for updates.
5. Track your comments. Use dashboards and other advanced measurement tools. Offer feedback on on message boards.
Use this info to start your own word of mouth marketing campaign and get the word out.
To Your Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
Word of mouth is among the very few techniques to infiltrate the no-marketing zones people have built around their lives. Many marketers, including myself, believe that informal, unmediated communication through blogs, social networking sites, or chats in the girls' bathroom is hands down more effective than even the most polished ads.
Word of mouth is a great starting point for an online marketing campaign. Below are 5 easy steps to get you to start your own "word of mouth" campaign:
1. Find people who will talk about your business. Look for bloggers, customers, volunteers, and influencers.
2. Give them a topic to discuss. This could be a new product, great service,, or a new feature.
3. Use the tools that are available to you. Handouts, blogs, online communities, samples.
4. Take part in the conversation. Reply to blog postings, online discussions, and use Twitter for updates.
5. Track your comments. Use dashboards and other advanced measurement tools. Offer feedback on on message boards.
Use this info to start your own word of mouth marketing campaign and get the word out.
To Your Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
Saturday, July 11, 2009
Ca State Employee's Furloughed and Struggling Financially. Maybe There is Help. http://ping.fm/4qZzc
Friday, July 10, 2009
Thursday, July 9, 2009
Tuesday, June 23, 2009
Rebel Public Relations: How to Get More People to Follow You Without Using Twitter
No, this isn't Rebel Public Relations creating another Twitter application that will promise you thousands of followers in one day. This is about creating organic traffic by attracting people to you because you have something to offer. Novel, huh?
If you are looking for more people to find you,follow you, and most importantly, buy from you then there are a few rules of the internet that you may want to follow.
Most people will buy from those they trust, right? But all too often I run into websites, blogs, or lenses that are attempting to sell to right off the bat. Nothing turns away your perfect prospect faster than a snake oil salesperson.
So the fastest way to get people to follow and trust you...give something to them first! Give them something of value. Share with your perfect prospect information that will make their lives easier.
Recently I created a video for my Marketing Minute program that answers the question of how to get more people to follow you.
It's always going to be about trust. So give your perfect prospect value and you will earn their trust.
To Your Success!
-Tony Estigoy
-Vp, New Media
-RebelPR.com
If you are looking for more people to find you,follow you, and most importantly, buy from you then there are a few rules of the internet that you may want to follow.
Most people will buy from those they trust, right? But all too often I run into websites, blogs, or lenses that are attempting to sell to right off the bat. Nothing turns away your perfect prospect faster than a snake oil salesperson.
So the fastest way to get people to follow and trust you...give something to them first! Give them something of value. Share with your perfect prospect information that will make their lives easier.
Recently I created a video for my Marketing Minute program that answers the question of how to get more people to follow you.
It's always going to be about trust. So give your perfect prospect value and you will earn their trust.
To Your Success!
-Tony Estigoy
-Vp, New Media
-RebelPR.com
Sunday, June 14, 2009
Video Online Marketing: How is Your Business Using Video for Online Marketing
Video online marketing is fast becoming the most effective way to market your business and maximize your online marketing efforts. A recent article on Squidoo shares with you why it's important(YouTube is the 3 largest search engine behind Google and Yahoo)to use video online marketing but will share with you the top ten video sharing sites to maximize exposure your business on the internet.
Check out the Squidoo article.
To Your Success!
-Tony Estigoy
-VP, New Media
-Rebel Public Relations
-http://www.RebelPR.com
Check out the Squidoo article.
To Your Success!
-Tony Estigoy
-VP, New Media
-Rebel Public Relations
-http://www.RebelPR.com
Tuesday, June 9, 2009
Why it's Important to Identify Your Target Market in Network Marketing and Small Business!
Identifying your target market will be key to your success in network marketing, multi-level marketing, and small business.
There are 3 key elements that you must ask yourself when it comes to targeting your market.
1. Who is your target market? How are you defining them?
2. What do your customers want? Are you the solutions provider?
3. How do they want the information delivered?
Recently, I wrote an article about the above questions and how it will help you become rich in a niche!
Read the article and make your comments. I would appreciate the feedback!
To Your Success!
Tony Estigoy
VP, New Media
Rebel Public Relations
tony@rebelpr.com
There are 3 key elements that you must ask yourself when it comes to targeting your market.
1. Who is your target market? How are you defining them?
2. What do your customers want? Are you the solutions provider?
3. How do they want the information delivered?
Recently, I wrote an article about the above questions and how it will help you become rich in a niche!
Read the article and make your comments. I would appreciate the feedback!
To Your Success!
Tony Estigoy
VP, New Media
Rebel Public Relations
tony@rebelpr.com
Sunday, May 3, 2009
3 Key Ingredients You MUST Possess for Success in Business
A long time ago I learned that there are 3 key attributes you must possess in order to be successful in business, especially if you are a sole proprieter. These keys will unlock the doors to success and give you everything you want in your life...guaranteed! But you MUST have all 3 of these attributes! 2 out of 3 won't cut it. If you think you don't have all 3 then I would suggest working for someone else, in someone else's business, making someone else rich. Now, doesn't that sound good?! Not to me...
Ok, below are the 3 key attributes. Do you have them? If not, can you develop them?
1. Burning Desire What drives you everyday? What kicks your feet out of bed excited to start the day? What are your dreams? Are they big enough? Your burning desire is your "why". Why do you want to do a business like this? What can you achieve with this business? Financial freedom? Time freedom? Create a big enough WHY and have that burning desire to achieve it!
2. Coachable You have to be coachable in this business. Be open to idea's from other successful business people. Or hire a business coach to kick you in the butt! The more open you are to learning the faster you will achieve your goals!
3. Strong Work Ethic You have to work harder than anyone when you are in business for yourself. You have to be willing to do the hard work. Nothing is handed to you. You will work but the rewards are phenomenal and life changing in so many ways.
Do you possess these 3 key attributes? If so, you will be on your way to achieving great success in your business. I know of many people in business who have become wealthy beyond their dreams by applying, or developing, the above 3 attributes. Are you next?
To Your Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
twitter.com/tonyestigoy
Ok, below are the 3 key attributes. Do you have them? If not, can you develop them?
1. Burning Desire What drives you everyday? What kicks your feet out of bed excited to start the day? What are your dreams? Are they big enough? Your burning desire is your "why". Why do you want to do a business like this? What can you achieve with this business? Financial freedom? Time freedom? Create a big enough WHY and have that burning desire to achieve it!
2. Coachable You have to be coachable in this business. Be open to idea's from other successful business people. Or hire a business coach to kick you in the butt! The more open you are to learning the faster you will achieve your goals!
3. Strong Work Ethic You have to work harder than anyone when you are in business for yourself. You have to be willing to do the hard work. Nothing is handed to you. You will work but the rewards are phenomenal and life changing in so many ways.
Do you possess these 3 key attributes? If so, you will be on your way to achieving great success in your business. I know of many people in business who have become wealthy beyond their dreams by applying, or developing, the above 3 attributes. Are you next?
To Your Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
twitter.com/tonyestigoy
Friday, April 24, 2009
The Mental Approach to Business Success
In business having the right mental approach to everything you do will have an incredible positive impact on your life. Getting focused and confident will increase opportunities, attract people to you, and increase your bottom line. There are not limits to your life.
But what if you are having difficulty in your business? You aren't making sales, everyone is saying no to your product, service, or opportunity and you are finding it increasingly difficult to stay motivated. What should you do?
Well, meet David Kenward. He is the premier mental coach who can help you get focused, stay focused, and help keep you on track for continued success in business.
I had the privledge of interviewing him for my Protandim Power Team show and I wanted to share the interview with you. Enjoy!
Click on http://www.youtube.com/watch?v=zI1-ZnHIDjM
To Your Continued Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
But what if you are having difficulty in your business? You aren't making sales, everyone is saying no to your product, service, or opportunity and you are finding it increasingly difficult to stay motivated. What should you do?
Well, meet David Kenward. He is the premier mental coach who can help you get focused, stay focused, and help keep you on track for continued success in business.
I had the privledge of interviewing him for my Protandim Power Team show and I wanted to share the interview with you. Enjoy!
Click on http://www.youtube.com/watch?v=zI1-ZnHIDjM
To Your Continued Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
Friday, April 17, 2009
Cold Calling, Email Marketing, and Ping
Today I am answering some questions from my readers regarding cold calling, email marketing, and Ping. This will be a weekly video blog as I will share with you many marketing tips & techniques that help you and your business grow. I am also looking forward to adding guest speakers and experts!
If you have anyone to recommend please send them my way!
To your continued success!
-Tony Estigoy
VP, New Media
Rebel Public Relations
If you have anyone to recommend please send them my way!
To your continued success!
-Tony Estigoy
VP, New Media
Rebel Public Relations
Sunday, April 5, 2009
8 Reasons Your Business Should be Using Email Marketing
Email marketing is most likely not going away anytime soon. It’s one of the most effective communication and promotion vehicles on the internet today.
Email marketing is relatively inexpensive compared to other forms of marketing and allows you to improve your relationships with your prospects (gain trust) and your current clients. Email marketing is not only a great way to send out newsletters but it’s a great way to send specific targeted messages over time that will help you convert ie; get your customers to buy again!
Here are 8 reasons as to why it’s vitally important to your business to take advantage of email marketing:
1. Email is personal-With auto-responder technology you will be able to automatically customize the email with the recipient’s name. Personalizing is important to gaining trust with your prospects
2. Timed responses-You can set your messages to automatically send at pre-determined intervals. Let the system work for you. This is a huge time saver on the back-end.
3. Open rates-Unlike traditional advertising, where you don’t know who is looking at your message, with email marketing you will have access to open rates, click through rates, delivery, and conversion.
4. Demographics-How valuable is it for your business to know where your message is being “heard”. This piece of information will allows you to collect vital information about your prospects.
5. Fast delivery-Email is sent instantaneously. You can virtually get feedback regarding your message in minutes compared to days or weeks with traditional advertising.
6. Trust factor-As mentioned in #1 above, trust is huge on the internet. People will do business with you if they trust you.
7. Builds brand awareness-Email marketing is highly effective, customized, and helps you build your brand with your message.
8. It's virtually FREE! It doesn’t cost a whole lot to send email to thousands of prospects and the revenue generated is pure profit!
Email is a major form of communication and huge part of many people's daily routine. Email marketing is a great way to expand your business and it doesn’t have to be a costly nor time consuming to make it happen.
In today’s challenging economy email marketing may be the best return on investment as businesses are tightening budgets and looking to restrict spending on marketing yet still maintain a presence in the market.
To your business success!
Tony Estigoy
VP, New Media
Rebel Public Relations
tony@rebelpr.com
Email marketing is relatively inexpensive compared to other forms of marketing and allows you to improve your relationships with your prospects (gain trust) and your current clients. Email marketing is not only a great way to send out newsletters but it’s a great way to send specific targeted messages over time that will help you convert ie; get your customers to buy again!
Here are 8 reasons as to why it’s vitally important to your business to take advantage of email marketing:
1. Email is personal-With auto-responder technology you will be able to automatically customize the email with the recipient’s name. Personalizing is important to gaining trust with your prospects
2. Timed responses-You can set your messages to automatically send at pre-determined intervals. Let the system work for you. This is a huge time saver on the back-end.
3. Open rates-Unlike traditional advertising, where you don’t know who is looking at your message, with email marketing you will have access to open rates, click through rates, delivery, and conversion.
4. Demographics-How valuable is it for your business to know where your message is being “heard”. This piece of information will allows you to collect vital information about your prospects.
5. Fast delivery-Email is sent instantaneously. You can virtually get feedback regarding your message in minutes compared to days or weeks with traditional advertising.
6. Trust factor-As mentioned in #1 above, trust is huge on the internet. People will do business with you if they trust you.
7. Builds brand awareness-Email marketing is highly effective, customized, and helps you build your brand with your message.
8. It's virtually FREE! It doesn’t cost a whole lot to send email to thousands of prospects and the revenue generated is pure profit!
Email is a major form of communication and huge part of many people's daily routine. Email marketing is a great way to expand your business and it doesn’t have to be a costly nor time consuming to make it happen.
In today’s challenging economy email marketing may be the best return on investment as businesses are tightening budgets and looking to restrict spending on marketing yet still maintain a presence in the market.
To your business success!
Tony Estigoy
VP, New Media
Rebel Public Relations
tony@rebelpr.com
Thursday, April 2, 2009
Is Your Business Using Social Media?
Social media is here to stay. Now we just have to grow and develop with it. Social media is the new marketing medium, and every agency, no matter how clueless they are in actually using or implementing social media in campaigns, is telling their clients that this is what they have to be doing. I've been one of the people banging the drum for businesses to catch up in implementing social media into their current marketing efforts and for their clients and customers. Why? Social media is so much more than just social networks. It’s about visibility and enhancing brand through blogs, video sharing, photo sharing, micro-blogging, forums and much, much more.
The public at large is not utilizing social media and we have only begun to scratch the surface in power, influence, and value that social media offers in personal and business relationships. Social Media is blogging and podcasting. Its joining social networks and social sharing sites. Social media is a form of communication that is rapidly changing the way business relates to its customers. Social media tools facilitate and magnify these communications.
Social Media is definitely not as omnipresent as email yet. It’s been reported that 75% of 18-24 year olds spend significant time on social networks. Knowing that how can you influence that important group of purchasing power? Social Media is redefining how we relate to each other as humans and how we relate to the organizations that serve us. While it is commonly represented by blogs, video, audio, wikis, other user generated content and social networks, it is not about those specific things as much as it is about what happens around and because of those things. If you own a business, regardless of size, then you MUST have a social media campaign. This will help form and solidify sound relationships that are valid, reliable, and true.
To your success!
Tony Estigoy
VP, New Media
Rebel Public Relations
The public at large is not utilizing social media and we have only begun to scratch the surface in power, influence, and value that social media offers in personal and business relationships. Social Media is blogging and podcasting. Its joining social networks and social sharing sites. Social media is a form of communication that is rapidly changing the way business relates to its customers. Social media tools facilitate and magnify these communications.
Social Media is definitely not as omnipresent as email yet. It’s been reported that 75% of 18-24 year olds spend significant time on social networks. Knowing that how can you influence that important group of purchasing power? Social Media is redefining how we relate to each other as humans and how we relate to the organizations that serve us. While it is commonly represented by blogs, video, audio, wikis, other user generated content and social networks, it is not about those specific things as much as it is about what happens around and because of those things. If you own a business, regardless of size, then you MUST have a social media campaign. This will help form and solidify sound relationships that are valid, reliable, and true.
To your success!
Tony Estigoy
VP, New Media
Rebel Public Relations
Monday, March 30, 2009
Is Your Web Designer Building You a Dynamic Site?
I have, recently, run into several business people who hired a web designer to build them a dynamic website for their business. What was interesting is that their websites, although they looked good, did not provide them with any leads and minimal page views. I found them to be frustrated as they spent a considerable amount of money to help them garner leads, enhance their brand, and visibility on the internet.
I have posted a short video that will share with you 3 questions that you MUST ask prior to hiring a web designer. This is a must watch video as it will literally save you thousands of dollars and lot's of headaches!
I have posted a short video that will share with you 3 questions that you MUST ask prior to hiring a web designer. This is a must watch video as it will literally save you thousands of dollars and lot's of headaches!
To your continued success,
Tony Estigoy
VP, New Media
Rebel Public Relations
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