In business having the right mental approach to everything you do will have an incredible positive impact on your life. Getting focused and confident will increase opportunities, attract people to you, and increase your bottom line. There are not limits to your life.
But what if you are having difficulty in your business? You aren't making sales, everyone is saying no to your product, service, or opportunity and you are finding it increasingly difficult to stay motivated. What should you do?
Well, meet David Kenward. He is the premier mental coach who can help you get focused, stay focused, and help keep you on track for continued success in business.
I had the privledge of interviewing him for my Protandim Power Team show and I wanted to share the interview with you. Enjoy!
Click on http://www.youtube.com/watch?v=zI1-ZnHIDjM
To Your Continued Success,
Tony Estigoy
VP, New Media
Rebel Public Relations
Friday, April 24, 2009
Friday, April 17, 2009
Cold Calling, Email Marketing, and Ping
Today I am answering some questions from my readers regarding cold calling, email marketing, and Ping. This will be a weekly video blog as I will share with you many marketing tips & techniques that help you and your business grow. I am also looking forward to adding guest speakers and experts!
If you have anyone to recommend please send them my way!
To your continued success!
-Tony Estigoy
VP, New Media
Rebel Public Relations
If you have anyone to recommend please send them my way!
To your continued success!
-Tony Estigoy
VP, New Media
Rebel Public Relations
Sunday, April 5, 2009
8 Reasons Your Business Should be Using Email Marketing
Email marketing is most likely not going away anytime soon. It’s one of the most effective communication and promotion vehicles on the internet today.
Email marketing is relatively inexpensive compared to other forms of marketing and allows you to improve your relationships with your prospects (gain trust) and your current clients. Email marketing is not only a great way to send out newsletters but it’s a great way to send specific targeted messages over time that will help you convert ie; get your customers to buy again!
Here are 8 reasons as to why it’s vitally important to your business to take advantage of email marketing:
1. Email is personal-With auto-responder technology you will be able to automatically customize the email with the recipient’s name. Personalizing is important to gaining trust with your prospects
2. Timed responses-You can set your messages to automatically send at pre-determined intervals. Let the system work for you. This is a huge time saver on the back-end.
3. Open rates-Unlike traditional advertising, where you don’t know who is looking at your message, with email marketing you will have access to open rates, click through rates, delivery, and conversion.
4. Demographics-How valuable is it for your business to know where your message is being “heard”. This piece of information will allows you to collect vital information about your prospects.
5. Fast delivery-Email is sent instantaneously. You can virtually get feedback regarding your message in minutes compared to days or weeks with traditional advertising.
6. Trust factor-As mentioned in #1 above, trust is huge on the internet. People will do business with you if they trust you.
7. Builds brand awareness-Email marketing is highly effective, customized, and helps you build your brand with your message.
8. It's virtually FREE! It doesn’t cost a whole lot to send email to thousands of prospects and the revenue generated is pure profit!
Email is a major form of communication and huge part of many people's daily routine. Email marketing is a great way to expand your business and it doesn’t have to be a costly nor time consuming to make it happen.
In today’s challenging economy email marketing may be the best return on investment as businesses are tightening budgets and looking to restrict spending on marketing yet still maintain a presence in the market.
To your business success!
Tony Estigoy
VP, New Media
Rebel Public Relations
tony@rebelpr.com
Email marketing is relatively inexpensive compared to other forms of marketing and allows you to improve your relationships with your prospects (gain trust) and your current clients. Email marketing is not only a great way to send out newsletters but it’s a great way to send specific targeted messages over time that will help you convert ie; get your customers to buy again!
Here are 8 reasons as to why it’s vitally important to your business to take advantage of email marketing:
1. Email is personal-With auto-responder technology you will be able to automatically customize the email with the recipient’s name. Personalizing is important to gaining trust with your prospects
2. Timed responses-You can set your messages to automatically send at pre-determined intervals. Let the system work for you. This is a huge time saver on the back-end.
3. Open rates-Unlike traditional advertising, where you don’t know who is looking at your message, with email marketing you will have access to open rates, click through rates, delivery, and conversion.
4. Demographics-How valuable is it for your business to know where your message is being “heard”. This piece of information will allows you to collect vital information about your prospects.
5. Fast delivery-Email is sent instantaneously. You can virtually get feedback regarding your message in minutes compared to days or weeks with traditional advertising.
6. Trust factor-As mentioned in #1 above, trust is huge on the internet. People will do business with you if they trust you.
7. Builds brand awareness-Email marketing is highly effective, customized, and helps you build your brand with your message.
8. It's virtually FREE! It doesn’t cost a whole lot to send email to thousands of prospects and the revenue generated is pure profit!
Email is a major form of communication and huge part of many people's daily routine. Email marketing is a great way to expand your business and it doesn’t have to be a costly nor time consuming to make it happen.
In today’s challenging economy email marketing may be the best return on investment as businesses are tightening budgets and looking to restrict spending on marketing yet still maintain a presence in the market.
To your business success!
Tony Estigoy
VP, New Media
Rebel Public Relations
tony@rebelpr.com
Thursday, April 2, 2009
Is Your Business Using Social Media?
Social media is here to stay. Now we just have to grow and develop with it. Social media is the new marketing medium, and every agency, no matter how clueless they are in actually using or implementing social media in campaigns, is telling their clients that this is what they have to be doing. I've been one of the people banging the drum for businesses to catch up in implementing social media into their current marketing efforts and for their clients and customers. Why? Social media is so much more than just social networks. It’s about visibility and enhancing brand through blogs, video sharing, photo sharing, micro-blogging, forums and much, much more.
The public at large is not utilizing social media and we have only begun to scratch the surface in power, influence, and value that social media offers in personal and business relationships. Social Media is blogging and podcasting. Its joining social networks and social sharing sites. Social media is a form of communication that is rapidly changing the way business relates to its customers. Social media tools facilitate and magnify these communications.
Social Media is definitely not as omnipresent as email yet. It’s been reported that 75% of 18-24 year olds spend significant time on social networks. Knowing that how can you influence that important group of purchasing power? Social Media is redefining how we relate to each other as humans and how we relate to the organizations that serve us. While it is commonly represented by blogs, video, audio, wikis, other user generated content and social networks, it is not about those specific things as much as it is about what happens around and because of those things. If you own a business, regardless of size, then you MUST have a social media campaign. This will help form and solidify sound relationships that are valid, reliable, and true.
To your success!
Tony Estigoy
VP, New Media
Rebel Public Relations
The public at large is not utilizing social media and we have only begun to scratch the surface in power, influence, and value that social media offers in personal and business relationships. Social Media is blogging and podcasting. Its joining social networks and social sharing sites. Social media is a form of communication that is rapidly changing the way business relates to its customers. Social media tools facilitate and magnify these communications.
Social Media is definitely not as omnipresent as email yet. It’s been reported that 75% of 18-24 year olds spend significant time on social networks. Knowing that how can you influence that important group of purchasing power? Social Media is redefining how we relate to each other as humans and how we relate to the organizations that serve us. While it is commonly represented by blogs, video, audio, wikis, other user generated content and social networks, it is not about those specific things as much as it is about what happens around and because of those things. If you own a business, regardless of size, then you MUST have a social media campaign. This will help form and solidify sound relationships that are valid, reliable, and true.
To your success!
Tony Estigoy
VP, New Media
Rebel Public Relations
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